Affiliate Marketing

How to Create Tracking Links on Partnerize: An Essential Guide

This article provides a guide to creating tracking links on Partnerize effectively. Being a significant part of the affiliate marketing landscape, Partnerize offers efficient performance marketing tools to increase your ROI. Among these tools, tracking links form the critical components that help measure, analyse, and optimise your marketing campaigns. By accurately tracking the interactions of […]

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ToolsGPT by Bybit

Jesper Kauth

In this age of AI, Crypto exchange Bybit has just released a new AI tool to answer your Crypto questions – ToolsGPT. This new toold allows you to ask detailed questions about the crypto markets and provides some suggested questions to get you started as well. The types of questions you can ask vary widely.

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Bybit Mantle Offering

Jesper Kauth

Lodestar Marketing client Bybit recently announced that they will be launching the Mantle (MNT) Genesis Offerings of MNT on ByStarter! This offers the chance for users to win up to 2,400 MNT for free! Mantle token (MNT) is the unified product and governance token of Mantle Ecosystem. The MNT ByStarter is split into two (2) portions — the Whitelist Genesis

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PUMA Thailand launches new Affiliate Program

Marketing

PUMA Thailand chooses Lodestar Marketing to launch and manage their affiliate and partnerships program PUMA is one of the world’s leading sports brands with over 14,000 employees spread over 120 countries. Its mission has always been focused on designing products for the fastest athletes on the planet, enhancing sports such as football, running and training,

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The History Of Affiliate Marketing

Aiden

Affiliate marketing is a form of online marketing that has become increasingly popular over the past decades. It allows businesses to promote their products or services through a network of affiliates who are rewarded for every sale or lead generated through their efforts. The concept of affiliate marketing has been around for much longer than

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8 Shopping Habits Prevalent in South East Asia

Aiden

Online shopping has become increasingly popular in South East Asia over the past few years. As access to the internet continues to grow, more and more consumers are turning to online shopping for its convenience and variety. In this article, we will discuss some of the most popular online shopping habits in South East Asia.

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Cash Flow in the Affiliate Channel

Jesper Kauth

How the affiliate channel is different when it comes to paying for marketing activities It is one of the most common considerations when you look to market your product. How do we pay for our marketing? What does Google charge? How much cash on hand do we have, and how much of this can we

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ROI in the digital world

Jesper Kauth

How the different digital marketing channels compare on ROI Digital marketing has brought us many innovations. However, more than anything, it has allowed us to accurately track our efforts and the results they bring. This has brought a whole new level of transparency to marketing and sales as companies embrace online sales. However, even in

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Circles.Life captures 327% more orders by optimizing partnership incentives

Anthony Quinn

Case Study Circles.Life captures 327% more orders by optimizing partnership incentives Situation From more partnerships to better partnerships Circles.Life is a major telco and mobile retailer in Southeast Asia, a competitive market in a competitive region. The brand’s target customers are not only young and digital-savvy, they are also experienced online shoppers who spend a

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The Rise of Virtual Influencers

Jesper Kauth

What are virtual influencers and how will they help shape marketing going forward? The emergence of social media brought with it a new type of marketing asset: the influencer. From micro influencers with a few thousand followers to mega influencer stars like the Kardashians, these new movers and shakers have certainly shaken up the world

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