OUR EXPERTISE

OUR EXPERTISE

At Lodestar, we work only in the affiliate space. We understand what makes a program successful and are able to strategically guide you through all the steps required to get your program off the ground and growing in South East Asia.

Anthony Quinn

MANAGING PARTNER

Jesper Kauth

MANAGING PARTNER

Bio

Anthony has worked the full spectrum of the industry since 2000 so has a deep understanding of the needs of each stakeholder in this valuable partnership-focused business.

Bio

Jesper has extensive hands on experience with CPA, CPC, CPI and CPM marketing across media, both on the advertiser and publisher side.

GAME Stores Ltd
UK’s leading video games advertiser:

  • Launched the first affiliate program on a leading UK network.
  • Program generating over 10% of online sales within 2 years (2003-2005).

Siemens

  • Built the business development team to support Siemens increasing focus on external customer demand and marketing lead for Thailand.
  • Built and managed customer relationship across Asia with responsibility for complete sales cycle of IT solution products.
  • Overall responsible for implementation of compliance process within Siemens sales.
Rakuten Marketing (Global Affiliate Network)

Rakuten Marketing is a global digital marketing technology and services company whose offering specialises in performance (affiliate), display, mobile and search marketing, lead generation and automated product feeds across 9 offices worldwide. My roles within Rakuten Marketing were within the Rakuten Affiliate Network (formerly LinkShare), a global powerhouse whose success is critical to the overall performance of Rakuten Marketing.

  • Led a team of Account Management staff on the Advertiser Services dept.
  • Gained intricate knowledge of what needs to be done to manage & grow affiliate programs.

Agoda

  • Building and managing the team building Agoda sales through all Agoda online performance marketing channel worldwide, from small blogs to large web partners and affiliate networks. This across all platforms including desktop, mobile web and app, including app downloads.
  • Managed overall strategy and forecasting as well as implementation within the performance marketing area, with the main goals of maximizing revenue and profits through partners while acquiring new customers. This includes both strategies of partner recruitment, retention and development, as well as the direction and development of the performance marketing product and tools offered.
  • Responsible for annual sales in the very high nine digits (USD).
RebateMango
(Leading loyalty & rewards publisher in SEA)

RebateMango is the only loyalty platform in SE Asia which offers air miles, points or cashback as rewards across a number of leading partners across the region. The platform in live in 4 countries. My role was focused on growing partnerships with both advertisers and networks in order to grow GMV and revenue for the company as well as other key management responsibilities.

  • Developed 100’s of partnerships with advertisers to drive additional traffic and sales.
  • Gained intricate knowledge of what needs to be done to help grow programs.
RebateMango
(Leading loyalty & rewards publisher in SEA)

RebateMango is the only loyalty platform in SE Asia which offers air miles, points or cashback as rewards across a number of leading partners across the region. The platform in live in 4 countries.

  • Co-founder & Chief Marketing Officer, driving the business which now generated millions of dollars per month for advertisers partnered with RebateMango.
aq_bio_logos

At Lodestar, we work only in the affiliate space. We understand what makes a program successful and are able to strategically guide you through all the steps required to get your program off the ground and growing in South East Asia.

Anthony Quinn

MANAGING PARTNER

Bio

Anthony has worked the full spectrum of the industry since 2000 so has a deep understanding of the needs of each stakeholder in this valuable partnership-focused business.

GAME Stores Ltd
UK’s leading video games advertiser:

  • Launched the first affiliate program on a leading UK network.
  • Program generating over 10% of online sales within 2 years (2003-2005).
Rakuten Marketing (Global Affiliate Network)

Rakuten Marketing is a global digital marketing technology and services company whose offering specialises in performance (affiliate), display, mobile and search marketing, lead generation and automated product feeds across 9 offices worldwide. My roles within Rakuten Marketing were within the Rakuten Affiliate Network (formerly LinkShare), a global powerhouse whose success is critical to the overall performance of Rakuten Marketing.

  • Led a team of Account Management staff on the Advertiser Services dept.
  • Gained intricate knowledge of what needs to be done to manage & grow affiliate programs.
RebateMango
(Leading loyalty & rewards publisher in SEA)

RebateMango is the only loyalty platform in SE Asia which offers air miles, points or cashback as rewards across a number of leading partners across the region. The platform in live in 4 countries. My role was focused on growing partnerships with both advertisers and networks in order to grow GMV and revenue for the company as well as other key management responsibilities.

  • Developed 100’s of partnerships with advertisers to drive additional traffic and sales.
  • Gained intricate knowledge of what needs to be done to help grow programs.
aq_bio_logos

Jesper Kauth

MANAGING PARTNER

Bio

Siemens

  • Built the business development team to support Siemens increasing focus on external customer demand and marketing lead for Thailand.
  • Built and managed customer relationship across Asia with responsibility for complete sales cycle of IT solution products.
  • Overall responsible for implementation of compliance process within Siemens sales.

Agoda

  • Building and managing the team building Agoda sales through all Agoda online performance marketing channel worldwide, from small blogs to large web partners and affiliate networks. This across all platforms including desktop, mobile web and app, including app downloads.
  • Managed overall strategy and forecasting as well as implementation within the performance marketing area, with the main goals of maximizing revenue and profits through partners while acquiring new customers. This includes both strategies of partner recruitment, retention and development, as well as the direction and development of the performance marketing product and tools offered.
  • Responsible for annual sales in the very high nine digits (USD).
RebateMango
(Leading loyalty & rewards publisher in SEA)

RebateMango is the only loyalty platform in SE Asia which offers air miles, points or cashback as rewards across a number of leading partners across the region. The platform in live in 4 countries.

  • Co-founder & Chief Marketing Officer, driving the business which now generated millions of dollars per month for advertisers partnered with RebateMango.

Support Teams

Our Account Management team and support staff have been trained to the highest standards in order to offer unrivalled support  and work closely with the management team to understand the objectives of our clients.

Support Teams

Our Account Management team and support staff have been trained to the highest standards in order to offer unrivalled support  and work closely with the management team to understand the objectives of our clients.
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